Sunday, May 24, 2009

Brazil top eco-friendly property investment destination

The property developers in Brazil are leading the way in making sure that their projects minimize the impact they have upon the natural resources of their surroundings and also the residents are more likely to purchase green electricity for their home than inhabitants in any other country, according to the latest research.

In the second annual survey to measure and monitor consumer behaviors that have an impact on the environment, National Geographic and the international polling firm GlobeScan have found that residential property in Brazil registered the best housing scores along with India, as they are found to be the most environmentally friendly across the categories of housing, transportation, food and goods.

The Greendex study included questions on energy use and conservation, transportation choices, food sources, the relative use of green products, attitudes towards the environment and sustainability and awareness of environmental issues. Terry Garcia, executive vice president of National Geographic's, Mission Programs commented: "Interestingly, the economic upheaval appears to have had a silver lining for the environment."

The government authorities have kept tight restrictions on the projects they allow to be built and are trying to make sure they fit in with the natural environment. The developers on the other hand are seeing the benefit of building low-density projects and using the protection of the environment as a way of attracting a different kind of buyer.

According to the United Nations (UN) World Tourism Organization, Eco- tourism is getting popular in Brazil due to its plethora of world heritage sites, including Igaucu national park and the Amazon Conservation Complex. Laura Rendell-Dunn, marketing manager for Journey Latin America, asserts that Brazil is the "perfect destination" for travelers looking for nature, adventure and culture, as "it offers something for everybody".

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